Blog by James Leggett, Research Manager
When we undertake Mandarin studies as part of our school research and strategy packages, we often ask a school to send us the postcodes of their new starters, or pupils who are due to start at the school in the following September. This allows them to compare the lifestyles of new families against the current parent body, the distances new pupils are prepared to travel, and the towns and villages new starters live in.
Blog by Dick Davison, Head of Strategic Services
With the UK heading inexorably, it seems, for another recession and the economic news unremittingly gloomy, we all need a bit of good news.
So full marks to Andrew Maiden, publisher of Funding for Independent Schools (http://www.fismagazine.co.uk), who had the good idea a couple of years ago of launching the sector’s own awards event to give some recognition to enterprise, imagination, energy and leadership in independent schools.
Thank you very much for offering your predictions for 2012! If you have entered your name you will be registered for our grand prize draw!
Following on from another successful conference at the IOD, we have produced a full report of the day. This year’s conference was entitled ‘Practical Strategies for a New Education Market’.
You can read a summary of Sir Ewan Harper’s remarkable account of how the United Learning Trust was transformed from a small and struggling independent school group into a thriving organisation, with more than double the pupil numbers, and went on to become the nation’s biggest sponsor of Academies.
Other topics covered include the opportunities and pitfalls of extending your school age range, a summary of the mtmconsulting UK Education Sector Report 2012 – 2020: Forecasts, Challenges and Opportunities and Tom Packer’s account of his white knuckle ride through the process of opening the West London Free School.
mtmconsulting’s Head of Marketing and Business Development, Joe Faulkner, is presenting at the AMDIS 2011 conference in Sutton Coldfield on Monday 9th May. Read more
School Fees and How Parents Pay Them (free to download or read online)
The most important issue facing independent schools as business is affordability. With fees having risen by more than both price and earnings inflation for almost every one of the last 30 years, the question of how parents can afford to meet the increasing real cost of school fees becomes ever more pressing. Read more
mtmconsulting, the UK’s leading experts on strategy, marketing and research for schools and colleges, is currently offering a free initial consultancy session to all new clients.
This consultancy takes the form of an initial face-to-face meeting at your offices, with a full and frank discussion about our services and how we may be able to support you in the following areas:
Following this initial meeting mtm will produce a full and detailed proposal for a programme of work, at no fee, and with no obligation to you.
With over 25 years of supporting in excess of 500 UK schools and colleges, mtm’s expertise is unrivalled.
Contact mtm here to arrange your free initial consultancy.
When it comes to appointing a deputy head, a bursar or a head of modern languages, most school business leaders know exactly how to go about it.
The parameters of the job may differ from school to school. The extent of involvement required in other school activities may vary. By and large, though, schools know what they want and know how to recognise the professional and personal qualities which will make a successful appointment to suit their education strategies.
But when it comes to appointing a Director of Marketing in independent schools – as more and more schools and colleges are doing – there’s no such fund of received wisdom. Most school leaders don’t know what to look for, what constitutes a successful record in commercial marketing, don’t even recognise what the job titles signify.
mtmconsulting Exhibits at the forthcoming HMC Conference
5th – 8th October 2009, Britannia Adelphi Hotel, Liverpool
mtmconsulting will be exhibiting at the forthcoming Headmasters’ and Headmistresses’ Conference in Liverpool. Come and visit our stand to talk to our consultants, see our work and recent research reports, understand how we may be able to help your school’s development, and enter our fabulous champagne draw!
An mtmconsulting seminar
Friday 13th November 2009, Coutts Bank, 440 Strand, London WC2
Taking the mtmconsulting Independent Education Sector Report 2010 as a starting point, expert speakers will identify the key education, financial and marketing issues to see independent schools safely through the next decade.
