In the News

School Wars – Melanie Tucker attends the All-Party Group for Education debate

Blog by Melanie Tucker, Principal and Head of Marketing Services

Last week I was invited to take part in the All-Party Group for Education debate – ‘The changing schools landscape: what can maintained schools, free schools and academies learn from one another?’ It looked like a great opportunity to identify ways in which educationalists could co-operate and exchange expertise, but sadly it turned into an argument between those who want to give comprehensive education more time to succeed and those who run free schools.

Read more

mtm/vwv Autumn Conference Report 2011 – Practical Strategies for a New Education Market

Following on from another successful conference at the IOD, we have produced a full report of the day. This year’s conference was entitled ‘Practical Strategies for a New Education Market’.

You can read a summary of Sir Ewan Harper’s remarkable account of how the United Learning Trust was transformed from a small and struggling independent school group into a thriving organisation, with more than double the pupil numbers, and went on to become the nation’s biggest sponsor of Academies.

Other topics covered include the opportunities and pitfalls of extending your school age range, a summary of the mtmconsulting UK Education Sector Report 2012 – 2020: Forecasts, Challenges and Opportunities and Tom Packer’s account of his white knuckle ride through the process of opening the West London Free School.

Read more

UK Sector Report 2012. Trend 3. Opportunities to Boost UK Boarding

mtmconsulting’s Gavin Humphries, Head of Research takes a look at the latest trends in boarding and how to boost your numbers.

The number of boarders in independent schools has fallen dramatically over the last 30 years, from 120,000 in 1981 to just under 72,000 in 2011. As a proportion of all independent school pupils this represents a fall from 22% to 12%. One of the causes of this long-term decline was the fact that robust boarding regimes (especially for boys) came to be regarded with both distaste and suspicion by many mothers. Negative media comment, particularly during the 1980s, did not help and this has continued, on and off, since (such as the references to ‘Boarding School Syndrome’ during the summer of 2011).

Read more

mtm shortlisted for consultants of the year

mtmconsulting has been selected as a finalist in the Consultants of the Year category of the 2011 Education Investor awards. Read more

Is your school’s marketing mobile?

Blog by Lindsey Kavanagh, Schools Marketing Consultant

Last week The Chartered Institute of Marketing published a really interesting white paper on mobile marketing, which provokes some interesting thoughts for schools… Read more

Coming soon: The 2012 Education Sector Report

Sector Report Cover
The third edition of mtmconsulting’s groundbreaking Sector Report is due to be published this September.

mtmconsulting’s UK Education Sector; Forecasts, Challenges & Opportunities 2012 – 2020 is the authoritative independent commentary for the charitable, for profit and state-funded independent education markets. Pre-order today.

Read more

mtm is presenting at the AMDIS conference

mtmconsulting’s Head of Marketing and Business Development, Joe Faulkner, is presenting at the AMDIS 2011 conference in Sutton Coldfield on Monday 9th May.  Read more

Rocket boosters: Academies’ growth and effects on independent schools

Blog by Gavin Humphries, Head of Research for Schools

Just before last year’s general election 1-in-16 state secondary schools were independent academies. According to The Spectator it is now 1-in-6 – putting the number on a par with what the Conservatives’ previous grant maintained schools programme had achieved by its peak in 1998.

What does this mean to the independent, fee-paying sector? Will academies be more dangerous to the independent sector than grant maintained schools? Read more

The ‘schools revolution’: what is the impact?

Blog by Melanie Tucker, Principal

mtm attended The Spectator’s ‘Schools Revolution’ conference last week. Now in its second year, the event was designed to consider the impact of freeing schools from local government control, in particular through the coalition’s academies and free schools policies. But what has happened? What are the benefits and the risks, and what impact is reform having on the education market? Read more

mtm is featured in The Independent

mtmconsulting’s Head of Strategy, Dick Davison, is featured in an article in The Independent, The pros and cons of a private education. Read more